Has the Internet Out Grown the PC?

Internet-enabled devices, such as iPad, the market leading tablet from Apple, Samsung Galaxy 10.1, Blackberry Playbook and even connected TVs and video game consoles, like the Xbox and PS3, are set to surpass PC shipments for the first time by 2013, according to the latest market research*.

iPad is leading the rise of internet-enabled devices.

The report, from IHS, deduced that worldwide shipments of Internet-enabled consumer electronics devices will reach 503.6 million units in 2013. That will be a surge from the 161 million units shipped in 2010.

In comparison the PC market, which has been facing increased pressure from an expanding iPad and tablet market, will experience far less growth. Shipments of desktop computers are expected to reach 433.7 million units during the same period; that would represent an increase from 345.4 million in 2010.

The IHS study noted that this trend will continue past 2013 and reported that by 2015, shipments of Internet-enabled consumer devices will exceed three-quarters of a billion units, considerably beyond PC shipments of 479.1 million.

“These new figures are the latest evidence that the Internet is not just for PCs anymore,” said Jordan Selburn, principal analyst, IHS, “The Internet now is revolutionizing the consumer electronics business by delivering a range of products that can bring Web-based content.”

Internet-enabled devices allow the user to connect to the universal internet and view, share and download content. The surge in these devices is being largely attributed to the success of the iPad and other media tablets. Consumer interest has been fuelled by the ability to access and enjoy such a wide-range of content in any location. As a result of the popularity of content, such as mobile TV, social networking and video games, sales of tablet devices in 2011 have increased by over 214% from 2010.

IHS reports that the massive success of tablets, and in particular the iPad, is the major driving force behind the move from PC to alternative devices. The iPad, and other devices like the Motorola Xoom and HTC Flyer, are expected to become increasingly integrated into the lives of consumers over the next five years. The adoption of tablets as the primary access point to the internet will see sales rise to in excess of 300 million by 2015 and will confirm the demise of the PC in the process.

*[IHS Consumer Platforms Report, August 2011, IHS]

About Harriet Rees

Harriet is part of the communications team at Ad Spruce.

Posted on August 15, 2011, in Entertainment, Mobile Advertising, Mobile Phones, Mobile TV, Music, News, Sport, Technology, Television and tagged , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink. 2 Comments.

  1. This is a staggering jump! Am sure we can all feel the pain for the ever decreasing PC, however you’ve got to keep up with technology and jump on the tablet bandwagon unless you develop a new mobile device.

    Great post and stats.

  2. PCs may not be as widely used as they were previously but it will never be completely out of the market. The PC still rocks and will remain! 🙂

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