Mobile Video Advertising Continues To Grow – Video Views Increase by 958%

Advertisers and brands are embracing mobile video ads at an escalating rate. With more of the world’s largest brands employing mobile video adverts, the potential for products and services to improve user numbers, sales figures & revenue through mobile advertising has never been greater.

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Streaming TV and Video Captures the Attention of Mobile Users

The growing popularity of smartphones and tablets is unquestionable. Reports are published on an almost daily basis further demonstrating the increasing adoption of the latest mobile devices by consumers of all ages. The rapid absorption of handsets supporting platforms such as iOS and Android by users of all ages has led to the demand for mobile media content.

Android and Apple Rule The US Smartphone Market

According to the latest monthly figures released by comScore*, Android and Apple continue to dominate the US smartphone market and have now increased their combined share of sales to almost seventy percent.

Android Increases Its Dominance of US Market

BBC Reveals We Are Not All Equal When It Comes To 3G Coverage

 A BBC survey* into the state of mobile Britain suggests that 3G has some way to go before it offers comprehensive coverage across the UK.