In this media savvy technological world, it seems the younger you are the more adventurous you are with your TV watching. According to a new report, by research firm Ipsos OTX Media CT, more and more of the younger generation are watching TV on portable tablets and smartphones.
Americans are watching more TV, with viewership growing the fastest on mobile devices, new research by Nielsen* reveals. Read the rest of this entry
The latest report from KPMG* indicates that the popularity of smartphones and tablet devices is soaring in the UK and offers content owners and advertisers fresh, and potentially lucrative, revenue streams. Read the rest of this entry