Blog Archives
Mobile Video Advertising Continues To Grow – Video Views Increase by 958%
Posted by Harriet Rees
Advertisers and brands are embracing mobile video ads at an escalating rate. With more of the world’s largest brands employing mobile video adverts, the potential for products and services to improve user numbers, sales figures & revenue through mobile advertising has never been greater. Read the rest of this entry →
Share this:
Posted in Entertainment, Market Research, Mobile Advertising, Mobile Phones, Mobile TV, Music, Social media, Technology, Television, Twitter
Tags: Android, Apple, Apple iPad 2, Apple iPhone 4, Applications, Blackberry, consumer demand, Consumers, HTC, HTC Sensation, Internet, iPad, iPhone, Media consumption, Mobile Advertising, mobile devices, mobile internet, Mobile TV, mobile video, Mobile Video Advertising, music streaming, Samsung, Samsung Galaxy S2, Tablets, Technology, Yamgo
Mobile Video Defies World Economic Crisis
Posted by Harriet Rees
The mobile video market is set to be worth $32 billion by 2017 according to new research from industry analysts GIA (Global Industry Analysts)*. The report indicates that the primary driving factors behind the growth include the continued introduction of high-speed mobile networks, increasing availability and decreasing cost of sophisticated mobile phones that enable users to download and play videos, competitive inexpensive data plans by service providers and growing popularity of social networking sites among mobile users. Read the rest of this entry →
Share this:
Posted in Entertainment, Market Research, Mobile Advertising, Mobile Phones, Mobile TV, News, Social media, Social Networks, Technology
Tags: Android, Apple, Apple iPad 2, Apple iPhone 4, Applications, Blackberry, budget, consumer demand, Consumers, cuts, depression, economics, eurozone crisis, HP TouchPad, HTC, Internet, iPad, iPhone, live mobile TV, Media consumption, Mobile Advertising, mobile content, mobile devices, mobile internet, mobile penetration, Mobile TV, Mobile Video Advertising, music streaming, Online, recession, Smartphones, Tablets, Technology, TV, watch TV online, world economic crisis, Yamgo
Mobile Video Set To Dominate Mobile Data Traffic
Posted by Harriet Rees
The latest research examining the growing use of mobile devices to access the internet has found that 60% of all global mobile data consumed by 2016 will be down to mobile video.* Read the rest of this entry →
Share this:
Posted in Entertainment, Market Research, Mobile Advertising, Mobile Phones, Mobile TV, News, Social media, Technology, Television
Tags: Android, Apple, Apple iPad 2, Apple iPhone 4, brand messaging, broadcasters, consumer demand, Consumers, HP, HTC, Internet, iPad, iPhone, live mobile TV, marketers, media companies, Media consumption, Mobile Advertising, mobile content, mobile devices, mobile internet, mobile penetration, Mobile TV, mobile video, Mobile Video Advertising, music streaming, Online, Smartphones, Tablets, Technology, watch TV online, Yamgo
Streaming TV and Video Captures the Attention of Mobile Users
Posted by Harriet Rees
The growing popularity of smartphones and tablets is unquestionable. Reports are published on an almost daily basis further demonstrating the increasing adoption of the latest mobile devices by consumers of all ages. The rapid absorption of handsets supporting platforms such as iOS and Android by users of all ages has led to the demand for mobile media content. Read the rest of this entry →
Share this:
Posted in Entertainment, Facebook, Market Research, Mobile Advertising, Mobile Phones, Mobile TV, Movies, Music, News, Social media, Social Networks, Survey, Technology, Television
Tags: Android, Apple, Apple iPad 2, Apple iPhone 4, Applications, Blackberry, consumer demand, Consumers, HP, HTC, Internet, iPad, iPhone, live mobile TV, Media consumption, Mobile Advertising, mobile content, mobile devices, mobile internet, Mobile TV, Mobile Video Advertising, music streaming, Samsung, Smartphones, streaming media, Tablets, Technology, Yamgo